It's no stretch to conclude that Adjustable Rate Mortgages - known as "ARMs" - could be a viable solution for today's housing affordability crisis. In recent history ARMS accounted for only 4-5% of all mortgage applications, but in April 2025 they reached a high of almost 10%. Buyers are increasingly desperate for ways to break into the housing market and realize the American Dream of homeownership. As such, agents would do well to dig in to the mechanics of ARM loans and get comfortable discussing the basic details. Here's how to talk about ARM loans with your clients: … [Read more...] about How to Talk About ARM Loans with Your Clients
real estate
How to Tap into the Senior Housing Market
So much of being a successful real estate professional has to do with developing and maintaining a niche in the industry. By doing this you become specialized in your field of expertise which expands your knowledge base and reputation over the course of your career. Developing a niche also greatly aids referrals and word of mouth. With that in mind, it's estimated that between 2024 and 2027 more than 4.1 million Americans will be designated as "seniors." As such, becoming an expert in this market could be a productive and much needed calling. Following are tips on how to tap into the senior housing market: … [Read more...] about How to Tap into the Senior Housing Market
Meaningful Ways to Celebrate Homeownership
June is the Month of Homeownership, which is a key component of The American Dream. It began in 1995 as a week-long observance to increase homeownership nationwide. In the early 2000s it was expanded to the entire month of June. Following are meaningful ways to celebrate homeownership: … [Read more...] about Meaningful Ways to Celebrate Homeownership
How to Make the Most of the 2025 Sell Season
April is historically the kick-off for real estate's spring sell season, but May and June can be just as productive if not more so. Most likely you've been working with your buyers and sellers throughout the busy holiday season and into the later months of winter. Now at last spring is here with the promise of a busy time ahead. Although marketplace headwinds have been formidable over the last few months, there are still opportunities to be had. Here's how to get ready for the 2025 sell season: … [Read more...] about How to Make the Most of the 2025 Sell Season
The Latest on the Clear Cooperation Policy
For the last few years the subject of what's known as the Clear Cooperation Policy (CCP) has caused quite a stir in the real estate world. In 2020 a lawsuit was filed against NAR, the author of CCP, only to be dismissed and revived a number of times. The gist of it alleges that NAR's CCP rule is anticompetitive and violates antitrust laws. With what appears to be a way to satisfy both sides--those that want to keep it and those that want it gone--NAR announced on March 25 a compromise of sorts by adding a complementary option. Here's the latest on the Clear Cooperation Policy: … [Read more...] about The Latest on the Clear Cooperation Policy