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HOLIDAY MARKETING TIPS FOR AGENTS

December 6, 2022 by Michelle Magnus Brown

Winter doorway, snow in trees, wreath on house door

The holidays are an ideal time to market your real estate business to new and already established clients. Clients expect you to reach out, and the overall vibe of the season puts most people in the mood for enhanced connection. Following are some holiday marketing tips for agents that are sure to set you up for success when springtime rolls around: … [Read more...] about HOLIDAY MARKETING TIPS FOR AGENTS

How to get your Buyers the Best Deal

November 22, 2022 by Michelle Magnus Brown

How to get your buyers the best deal

While the real estate market is slowly morphing from an unprecedentedly strong sellers’ market into more of a buyers’ market, buyers continue to face unrelenting headwinds. Because of a historically high housing shortage, demand remains high, along with interest rates. Because of this dichotomy, home prices in many areas remain stubbornly high. However, there are a number of ways you can help your buyers minimize costs when it comes to buying a home. Following are four essential steps you can take to get your buyers the best deal: … [Read more...] about How to get your Buyers the Best Deal

What Today’s Buyers Want in Home Design

November 8, 2022 by Michelle Magnus Brown

What Today’s Home Buyers Want in Home Design

Building trends are evolving substantially, thanks to the global pandemic. As remote working and at-home schooling became a “thing” during the pandemic, making your home a complete refuge from an uncertain world was—and still is-- all the rage. Homes that offer complete refuge-factor amenities are selling faster—and for more money—than those that don’t. Following is what today’s home buyers want in home design: … [Read more...] about What Today’s Buyers Want in Home Design

The Art of the Open House

October 19, 2022 by Michelle Magnus Brown

Make sure to schedule your open house the weekend the listing first goes live.

If you’ve been in real estate long enough, you know the difference between a “meh” open house and an “omg” open house. Regardless of the price point, there is an art to a well-crafted, results-driven open house. Becoming that rock-star listing agent means that you have mastered the art of the open house. But if you’re not quite there yet, let’s go over some of the must-dos when it comes to a great open house. Following are thirteen things you can do to master the art of the open house: … [Read more...] about The Art of the Open House

How a Home Warranty Helps Close Deals

October 5, 2022 by Michelle Magnus Brown

beautiful white and grey kitchen with marble countertops and a stainless steel gas stove

Statistics show that adding a home warranty plan to your listings can help sell homes faster and for more money. Additionally, having a home warranty in place brings peace of mind to all involved: your seller, your buyer, and you, the real estate agent. Here's how a home warranty helps close deals: … [Read more...] about How a Home Warranty Helps Close Deals

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