Spring has sprung and with it, the risk of wildfires. If you think devastating wildfires only happen in places like California and the Southwest, think again. Case in point: watching Lahaina go up in flames several years ago was surreal precisely because it was so out of the ordinary. We don't normally think of Hawaii as a wildfire hot spot. But that's the point. As our climate continues to feel the effects of ever-increasing droughts and rising temps, we are starting to see places burn that never did before. Here's how wildfire risks affect real estate and what to do about it: … [Read more...] about How Wildfire Risks Affect Real Estate and What to Do About It
real estate market
What Shadow Inventory Is and How to Make the Most of It
"Quality is not an act, it's a habit." - Aristotle | One of the most widespread and frustrating real estate trends to emerge last year was listing withdrawals. As the housing landscape shifted to reflect more inventory but with higher homeowner costs, the market stalled. In response, disappointed sellers yanked their homes off the market when over-asking offers, waived inspections and quick, all-cash closings didn't flood in as they did during the pandemic. Arguably, most of these thwarted sellers still want to sell but are biding their time. And as time marches on, more and more would-be sellers are moving from "want to" to "have to." Will 2026 be when all this changes? It's harder than ever to read the tea leaves but here's a breakdown on what shadow inventory is and how to make the … [Read more...] about What Shadow Inventory Is and How to Make the Most of It
How a Strong Rental Market Is Good News for Agents
"A pessimist sees the difficulty in every opportunity; an optimist sees the opportunity in every difficulty." - Winston Churchill - As we head into the last month of the last quarter of 2025, what a strange year it's been for the post-pandemic housing market! With the current market all but frozen over it's no wonder that more people are choosing to rent rather than buy. In "normal times"--if there is such a thing anymore-- this increased demand for rentals usually leads to rental prices going up. And in some major metros that is still the case (think New York City, Los Angeles, Silicon Valley). But even as the demand for rentals has increased many rental prices continue to drop. This flies in the face of "normal" and indicates further troubles ahead for the housing market. But … [Read more...] about How a Strong Rental Market Is Good News for Agents
How to Become One of the Vital Few
The "Pareto Principle" states that eighty percent of results come from twenty percent of efforts. This is widely known in real estate as the "80/20" rule, wherein roughly twenty percent of agents make up eighty percent of sales. This dynamic is understood as becoming part of the "vital few"--or, the twenty percent. Clearly, you want to firmly plant your business in the land of the twenty. And there is no better way to establish that trend for yourself and your business than by identifying and prioritizing the 20 percent of tasks within your control that will lead to 80 percent of your sales results. Following are some tried and true methods on how to become one of the vital few: … [Read more...] about How to Become One of the Vital Few
Knowledge is Power: Things Affecting Real Estate Now
"To know what you know and what you do not know, that is true knowledge." - Confucius As a real estate agent and business owner it's important to have some knowledge of what may lay ahead. The market dislikes surprises and the spring-summer sell season surprised many with its lackluster sales and a housing market often described as "frozen." Buyers and sellers alike faced strong headwinds such as unaffordable housing prices, higher than expected mortgage rates, and sky-high insurance and taxes. Meanwhile sellers struggled to adjust to a market that was less enthusiastic than in the recent past. The somewhat irrational exuberance seen in yesterday's post-pandemic era has come and gone. This has resulted in an increase of 47% more delistings in June as unbelieving sellers pulled their … [Read more...] about Knowledge is Power: Things Affecting Real Estate Now