In today's market, you, like many other Realtors®, may find yourself at a loss when it comes to ways to drum up new business. At the moment, inventory is scarce, buyers are priced out, and interest rates are high. Overall, business volume is down which means your bank account probably is too. That being said, it's more important than ever to reposition yourself for the inevitable rebound that is likely to happen in 2024. Since marketing often takes months before you see results, there is no better time than now to recommit to a solid, consistent marketing plan. Following are handy-dandy marketing reminders for Realtors® that will help get you on the right track: … [Read more...] about Handy Dandy Marketing Reminders for Realtors®
Here are 3 Benefits of Having a Home Warranty
The unexpected failure of an appliance or your home's major systems, like plumbing or HVAC, can wreak havoc on your budget. Having a home warranty comes with a lot of benefits — here are three. … [Read more...] about Here are 3 Benefits of Having a Home Warranty
How to Use ChatGPT for Real Estate Leads
Chances are you’ve heard of AI, and specifically, of ChatGPT. What you may not know is how ChatGPT can fundamentally change how you gather leads for your real estate business. Today’s real estate climate makes lead generation more important than ever. The ability to get new business will literally keep you in business. So put aside any fear you may have of AI and jump in. Here’s how to use ChatGPT for real estate leads: … [Read more...] about How to Use ChatGPT for Real Estate Leads
How America Made Its Way to Independence Day
One cool, bright, sunny morning in Philadelphia, history was made - the day Congress adopted the Declaration of Independence. UShistory.org gives us a quick overview of the timeline of how America made its way to Independence Day. … [Read more...] about How America Made Its Way to Independence Day
Add the Perfect Options for Happier Clients
If you’re an experienced real estate agent, then you are well aware of the incredible value a home warranty offers to your clients. In addition to making a great closing or listing gift, a home warranty offers real protection to your clients. It also helps protect your business and your reputation if anything goes wrong after closing. Want more reasons to “touch” clients? A home warranty provides numerous opportunities to stay front and center of your clients. This ensures you will be the first one they go to when they are ready to buy or sell again. And as we all know, repeat business and word of mouth are what separate highly successful agents from agents that barely get by. With that in mind, be sure to add the perfect options for happier clients. … [Read more...] about Add the Perfect Options for Happier Clients