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Billboard Advertising for Real Estate Agents

May 16, 2023 by Michelle Magnus Brown

Billboard advertising is a powerful tool for brand recognition

According to research, 49% of adult consumers notice billboard advertising more than they did a year ago. Now that many of us are post-pandemic and back to our daily commute, this is not surprising. And although billboard advertising isn’t the typical ad strategy for most, it can be very effective for your real estate business because it is memorable. Following is the low-down on billboard advertising for real estate agents: … [Read more...] about Billboard Advertising for Real Estate Agents

Generate More Leads with Social Media

April 18, 2023 by Michelle Magnus Brown

Generate more leads with your social media.

The idea of using social media to leverage your real estate business is probably something you hear in your sleep at this point. But knowing you should be doing it and actually doing it are two different things. If you're like a lot of agents, understanding the world of social media, much less how to generate leads on social media, can feel overwhelming. It can also be time consuming, especially if you try to start with too many platforms. Following are ways to better understand social media and the ways you can generate more leads with social media. … [Read more...] about Generate More Leads with Social Media

Why 13 is Your Lucky Number

April 4, 2023 by Michelle Magnus Brown

Homes sell faster with a CRES Advantage Plan Home Warranty by Fidelity.

By now you probably know that adding a sellers' home warranty to your listing helps sell your home faster and for more money. But here's something you may not know: The 13-Month CRES Advantage Home Warranty Plan, underwritten, issued and administered by Fidelity National Home Warranty, provides extra protection to all sides of the real estate transaction and can be used as a great listing tool. And this is why 13 is your lucky number. … [Read more...] about Why 13 is Your Lucky Number

Generate More Leads for Free

March 21, 2023 by Michelle Magnus Brown

A boardwalk leads through sand dunes to large beach houses.

A thriving real estate business is all about continually attracting new leads. Consistency over the long haul is key when practicing the art of lead generation. Following are 10 simple steps you can take to generate more leads for free: … [Read more...] about Generate More Leads for Free

Staged to Sell

March 7, 2023 by Michelle Magnus Brown

Staged homes sell faster

In a perfect world, every listing would be expertly staged before going live. In the hyper market we witnessed from 2020 through much of 2022, you could argue that staging was almost unnecessary due to the intensity of a seller's market. Today homes are staying on the market longer. In today's market, getting a home sold in a timely manner is one of the most important factors of a real estate transaction, and when you have your listings staged to sell, you'll get that job done more quickly and for more money. CLEAN BEATS DECORATED - EVERYTIME The most important part of staging is cleaning. Starting off with a deeply cleaned home is the first step. No matter how nicely a home is decorated, a home that is dirty and shows deferred maintenance will never show as well as a deeply … [Read more...] about Staged to Sell

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