According to research, 49% of adult consumers notice billboard advertising more than they did a year ago. Now that many of us are post-pandemic and back to our daily commute, this is not surprising. And although billboard advertising isn’t the typical ad strategy for most, it can be very effective for your real estate business because it is memorable. Following is the low-down on billboard advertising for real estate agents: … [Read more...] about Billboard Advertising for Real Estate Agents
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How to Market Yourself for Best Results in 2024
As a real estate professional working strictly on commission, you are your own rainmaker. Coming on the tail of foundational changes in the real estate industry, this can feel more daunting than ever. By and large, successful agents are hard workers and earn every penny of their commission. In addition to bringing in new business, finessing relationships, and negotiating contracts, there is also the critical need to consistently and constantly market yourself. Marketing is about maximum visibility to past, present and future clients and it's a must for any business. Sadly, it's often the first thing to go when things get busy or lean. But it's at exactly those times when you need to lean in to your marketing program. Here's how to market yourself for best results in 2024: … [Read more...] about How to Market Yourself for Best Results in 2024
Eight Things to do for More Real Estate Business
The real estate industry is by nature a competitive landscape. Emotions run high in the business of acquiring "home" and large sums of money are often at stake. It's a crowded industry and, at the moment, a tight market in many areas. In order to get--and keep--your foot in the proverbial door you must find ways to stand apart from the crowd. Here are eight things to do for more real estate business: … [Read more...] about Eight Things to do for More Real Estate Business
Smart Ways to Market Your Real Estate Business
As a real estate professional working strictly on commission, you are a small business. Which means you are in charge of your paycheck and no one else. As such, you are probably more aware than ever of the need to market your business for maximum visibility to potential clients. Following are smart ways to market your real estate business. … [Read more...] about Smart Ways to Market Your Real Estate Business